GungHo Online Entertainment (www.gungho.co.jp) plans, develops, operates, and distributes PC online games, games for smart phone (mobile phone game), and consumer games. GungHo was established in 1998 and launched its PC Online Division. It has been ten years since the release of their service for the flagship title, "Ragnarok Online". In addition to games, GungHo works on a multi-platform strategy by developing for various fields such as character goods, animation, CD, DVD and live event. Also, in recent years, GungHo plans, develops, operates and distributes smart phone games. GungHo's smart phone game app "Puzzle & Dragons" has attained the first place in sales ranking in AppStore and Google Play in Japan. OnSale was the predecessor of GungHo, and changed its company name to "GungHo Online Entertainment" in August, 2002.